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<channel>
	<title>layout &amp;laquo; WordPress.com Tag Feed</title>
	<link>http://wordpress.com/tag/layout/</link>
	<description>Feed of posts on WordPress.com tagged "layout"</description>
	<pubDate>Sat, 30 Aug 2008 11:59:25 +0000</pubDate>

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<item>
<title><![CDATA[ETA Star - ad layout]]></title>
<link>http://ambisgarage.wordpress.com/?p=116</link>
<pubDate>Sat, 30 Aug 2008 11:17:53 +0000</pubDate>
<dc:creator>ambisgarage</dc:creator>
<guid>http://ambisgarage.wordpress.com/?p=116</guid>
<description><![CDATA[ 
 One of the ad layout for a client ETA Star. This ad published in the Mint publication.
]]></description>
<content:encoded><![CDATA[<p style="text-align:center;"><a href="http://ambisgarage.files.wordpress.com/2008/08/eta4mint.jpg"></a> <a href="http://ambisgarage.files.wordpress.com/2008/08/eta4mint1.jpg"><img class="alignnone size-full wp-image-120" src="http://ambisgarage.wordpress.com/files/2008/08/eta4mint1.jpg" alt="" width="600" height="905" /></a></p>
<p style="text-align:center;"> One of the ad layout for a client ETA Star. This ad published in the Mint publication.</p>
]]></content:encoded>
</item>
<item>
<title><![CDATA[اصول و پایه طراحی ]]></title>
<link>http://joojoophic.wordpress.com/?p=50</link>
<pubDate>Sat, 30 Aug 2008 08:05:26 +0000</pubDate>
<dc:creator>joojoophic</dc:creator>
<guid>http://joojoophic.wordpress.com/?p=50</guid>
<description><![CDATA[دانستن اصول اولیه حوزه دیزان میتواند به کار هر کسی با ه]]></description>
<content:encoded><![CDATA[<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">دانستن اصول اولیه حوزه دیزان میتواند به کار هر کسی با هر شغل و مقامی بیاید ، با دانستن این اصول حتی اگر شما طراح و هنرمند هم نباشید ، می توانید میز کارتان را با این اصول چیدمان کنید یا از این اصول برای چیدن اثاثیه در اتاق و منزلتان استفاده کنید . ولی دانستن این اصول برای هر طراح گرافسیتی با این که امکان تکراری بودن آنها هست ولی مطمئنا کارآمد هستند و از خوندنشون پشیمان نخواهید شد . این اصول در اصل بیشتر برای طراحی گرافیک و محصولات چاپی نوشته شده اند . </span><span style="font-size:10pt;font-family:Tahoma;"> </p>
[caption id="attachment_52" align="alignright" width="300" caption="اصول صفحه آرایی"]<a href="http://joojoophic.files.wordpress.com/2008/08/layout.jpg"><img class="size-full wp-image-52" src="http://joojoophic.wordpress.com/files/2008/08/layout.jpg" alt="اصول صفه آرایی" width="300" height="503" /></a><a href="http://joojoophic.files.wordpress.com/2008/08/layout.jpg"></a>[/caption]
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">طراحی در چاپ و نشر یعنی ایجاد مفهوم . یعنی استفاده کردن از فرم<span>  </span>، ساختار ، و خلاقیت برای رسوندن پیامی به افرادی که شما می خواهید پیام را بگیرند . خوب ، حالا چه جوری انجامش می دید ؟ </span></p>
<p class="MsoNormal" style="text-align:justify;margin:0;"><span style="font-size:10pt;font-family:Tahoma;">با ایجاد کردن طرح ها و سر و شکل دادن و چیدمان محتوا و مضمون به شکلی که برای مخاطبان شما <span> </span>از لحاظ بصری جلب کننده<span>  </span>، خلاقانه و جذاب و خوشایند باشه . </span></p>
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><strong><span style="font-size:10pt;font-family:Tahoma;">یه نتیجه خوب : طرحی که بدرد میخوره<span>  </span>! </span></strong></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">تا حالا برای خوندن یه فهرست غذا ، تابلو ، یا پوستر به عذاب افتادید ؟ بعضی وقتها محصولات چاپ شده که ایجاد شدن تا زندگی مارو آسونتر کنن بیشتر ما رو به رنج میندازن . </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">به خاطر اینکه عناصر توی صفحه همینجوری ریخته شدن و خودشون بصورت تصادفی جاشون رو پیدا کردن ، بدون هیچ قاعده و قانونی . </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">اگه شما می خواهید یه طرح بدرد بخور بزنید ، طرحی که کار بکنه ، شما باید به چهارتا اصل ساده تو کاراتون پایبند باشید : </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><strong><span style="font-size:10pt;font-family:Tahoma;">انسجام </span></strong><strong><span style="font-size:10pt;font-family:Tahoma;">)</span></strong><strong><span style="font-size:10pt;font-family:Tahoma;"> پیوستگی) ،<span>  </span>هم ترازی ، تکرار ، و کنتراست . </span></strong></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">حالا بیاید به این چهارتا اصل نگاه نزدیک تری داشته باشیم و ببینیم که چرا اونها در پروسه کار طراحی اینقدر موثر هستند . </span></p>
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><strong><span style="font-size:10pt;font-family:Tahoma;">اصل 1 -<span>  </span>انسجام : </span></strong><strong></strong></p>
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">تا حالا طرحهایی رو با متن و تصویر دیدید که به نظر میاد با هم کار نمی کنند ؟ متن و تصاویر پخش و پلا و بدون قانون به نظر میان ؛ که البته نتیجش یه طرح شلخته و بی قانونه<span>  </span>! </span></p>
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">اصل <strong>انسجام</strong> میگه که ، آیتم هایی که به هم مربوط هستند باید با هم یک<span>  </span>گروه رو تشکیل بدن و یک فرم واحد متصل به هم رو ایجاد کنن . با استفاده از این اصل شما می تونید از درهم و برهمی کارتون کم کنید و در عوض<span>  </span>به مرتب بودن و تمیزی کار اضافه کنید . مفهوم ، محتوا و پیام شما ساده و موثر بشن و مخاطب رغبت بیشتری به خوندن و به یاد آوردن آنها داشته باشه . </span></p>
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<ul style="margin-top:0;" type="disc">
<li class="MsoNormal"><span style="font-size:10pt;font-family:Tahoma;">شکل 1 - به یاد داشته باشید که چه جوری گروه های عکس و متن در این صفحه چیده شدند . انسجام عناصر مربوط به هم در این صفحه به خوانند کمک می کنند که عناصر مختلف صفحه رو از هم تشخیص بدهند و تفکیک کنند . </span></li>
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><strong><span style="font-size:10pt;font-family:Tahoma;">اصل 2 - هم ترازی :</span></strong></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">هر عنصر در صفحه باید با بقیه عناصر در ارتباط باشه . همترازی تضمین میکنه که یک صفحه هموار ،<span>  </span>با قابلیت آسان خوانده شدن داریم . دلبخواهی و<span>  </span>بی منطقی در یک طرح موفق هیچ جایی ندارند !</span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;"><span> </span>همترازی کمک می کنه تا یک صحنه تمیز و ماهرانه به نظر بیاد ، و این با عث جلب توجه پیام کلیدی شما ، و اتصال بین عناصر بصری صفحه می شه . </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><em><span style="font-size:10pt;font-family:Tahoma;"> </span></em></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><em><span style="font-size:10pt;font-family:Tahoma;">به عنوان یک قانون همیشه به یاد داشته باشید ، وقتی<span>  </span>یک عنصر کلیدی در صفحه خودش رو نشون می ده ، <span> </span>که به عنوان یک نقطه کانونی ، با همه عناصر دیگه تراز باشه . وقتی شما عنصر جدیدی به چیدمان تون اضافه می کنید اون<span>  </span>عنصر رو در امتداد یک خط فرضی با یک عنصر دیگه<span>  </span>تراز کنید . </span></em></p>
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<li class="MsoNormal"><span style="font-size:10pt;font-family:Tahoma;">شکل 2 - خط کشی<span>  </span>و تراز عناصر در صفحه باعث شده که محتوای صفحه بسیار خوب به نظر بیاد و شکل گرفته باشه </span><span style="font-size:10pt;font-family:Tahoma;">؛</span><span style="font-size:10pt;font-family:Tahoma;"> و البته راحت تر خونده بشه . </span></li>
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><strong><span style="font-size:10pt;font-family:Tahoma;">اصل 3 – تکرار : </span></strong></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">این طبیعت انسانه ، ما نیاز داریم به هر شکلی ، ببینیم ، بشنویم و کارهایی رو دوباره و دوباره برای اونها<span>  </span>انجام بدیم<span>  </span>تا یک تماس ایجاد کنیم . طراحی هم از این بحث مستثنی نیست .</span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><strong><span style="font-size:10pt;font-family:Tahoma;">تکرار</span></strong><span style="font-size:10pt;font-family:Tahoma;"> عناصر <span> </span>بصری - مانند رنگها<span>  </span>، فرم و شکل ها ، بافت ها ، خطها<span>  </span>و حتی گلوله گذاری ها - در سراسر یک طرح<span>  </span>، می تونند به نمایش پیام مهم شما کمک کنند ، تکرار باعث می شه تا محتوای شما :<span>  </span>متحده ، منظم و باقانون ، و از لحاظ بصری جذاب به نظر بیاد ، که اون محصول و طرح شما رو برای خوندن دوست داشتنی تر می کنه . </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">یک اخطار در مورد اصل تکرار : مراقب باشید که زیاده روی نکنید . تکرار زیاد یک عنصر می تونه صفحه رو شلخته و در هم و برهم و فهمیدن پیام رو سختر بکنه . </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">وقتی شک دارید ، کارتون رو ساده نگه دارید . </span></p>
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<li class="MsoNormal"><span style="font-size:10pt;font-family:Tahoma;">شکل 3 - تکرار تم های بصری – مثل دایره ها ، رنگ ها و فونت ها ، به یک شکل کردن طرح درحالی که فرصت هایی نیز برای خلاقیت نیز وجود دارد . <span> </span>کمک می کنند<br />
</span><span style="font-size:10pt;font-family:Tahoma;">اصل 4 – کنتراست : </span></li>
</ul>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">تا حالا<span>  </span>محصول چاپی رو دیدید که شما رو مجبور کنه از خودتون بپرسید : "<span>  </span>این چی می خواد بگه ؟ " این اغتشاش بوجود آمده در این طرح شاید به خاطر عناصری که همه در کنار هم قرار دارند و هر کدوم رقابت می کنند تا توجه شما رو جلب کنند ولی همه اونها وزن مساوی در صفحه دارند . برای این که این اغتشاش بوجود نیاد باید عناصری که اهمیت بیشتری دارند رو از اونهایی که در درجه دوم هستند به هر روشی تفکیک کنید . ( شکل 4 ) </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">استفاده از کنتراست<span>  </span>در یک طرح برای ایجاد تفاوت و چیدمان عناصر بر اساس اهمیت ، ضروری به نظر می رسه . با ایجاد کنتراست در رنگ ، اندازه ، بافت و یا حتی فونت شما می تونید یک قدرت شدید بصری ایجاد کنید و توجه ها رو به سمت پیام اصلی تون جلب کنید . برای داشتن یک طرح موثر ، تفاوت ها رو ضعیف به کار نگیرید ، عناصر باید باهم 180 درجه تفاوت داشته باشند . </span></p>
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<li class="MsoNormal"><span style="font-size:10pt;font-family:Tahoma;">شکل 4 - اندازه بزرگ تیتر با نوشته های متن و تصویر بزرگ<span>  </span>با تصویر کوچک ایجاد کنتراست کرده اند . عناصر با هم تفاوت و کنتراست دارند ولی در عین حال انسجامشون رو از دست ندادن . و این تفاوت جذابیت بصری ایجاد کرده است . </span></li>
</ul>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">ادامه دارد ... </span></p>
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<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;"> </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">- ترجمه</span><span style="font-size:10pt;font-family:Tahoma;"> </span><span style="font-size:10pt;font-family:Tahoma;">و آماده سازی از جوجوفیک </span></p>
<p class="MsoNormal" style="direction:rtl;unicode-bidi:embed;text-align:justify;margin:0;" dir="rtl"><span style="font-size:10pt;font-family:Tahoma;">منبع : </span><span style="font-size:10pt;font-family:Tahoma;">fundamental of design – GordonGroup</span></p>
<p class="MsoNormal" style="margin:0;"><strong><span style="font-size:10pt;font-family:Tahoma;"> </span></strong></p>
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<title><![CDATA[New Post!]]></title>
<link>http://mattsampson.wordpress.com/?p=88</link>
<pubDate>Fri, 29 Aug 2008 19:22:20 +0000</pubDate>
<dc:creator>mattsampson</dc:creator>
<guid>http://mattsampson.wordpress.com/?p=88</guid>
<description><![CDATA[Not posted anything on here for ages, so here we go. After visiting ARKVFX in Sheffield, and looking]]></description>
<content:encoded><![CDATA[<p>Not posted anything on here for ages, so here we go. After visiting <a href="http://www.arkvfx.net"><em>ARKVFX</em></a> in Sheffield, and looking at what they do, i've come to a conclusion that I don't know jack, but whilst I was there I used some software called LightWave modeller and layout, to produce this... probably the best thing i've done so far.</p>
<p><a href="http://mattsampson.files.wordpress.com/2008/08/renderjpeg.jpg"><img class="aligncenter size-medium wp-image-89" src="http://mattsampson.wordpress.com/files/2008/08/renderjpeg.jpg?w=300" alt="" width="300" height="168" /></a><a href="http://mattsampson.files.wordpress.com/2008/08/render2jpeg.jpg"><img class="aligncenter size-medium wp-image-90" src="http://mattsampson.wordpress.com/files/2008/08/render2jpeg.jpg?w=300" alt="" width="300" height="168" /></a><a href="http://mattsampson.files.wordpress.com/2008/08/render3jpeg.jpg"><img class="aligncenter size-medium wp-image-91" src="http://mattsampson.wordpress.com/files/2008/08/render3jpeg.jpg?w=300" alt="" width="300" height="168" /></a></p>
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<title><![CDATA[Management]]></title>
<link>http://tampolini.wordpress.com/?p=6</link>
<pubDate>Fri, 29 Aug 2008 16:41:01 +0000</pubDate>
<dc:creator>tampolini</dc:creator>
<guid>http://tampolini.wordpress.com/?p=6</guid>
<description><![CDATA[I&#8217;ve just finished jiggering about with my design layout.. well, when I say finished I purely ]]></description>
<content:encoded><![CDATA[<p>I've just finished jiggering about with my design layout.. well, when I say finished I purely mean that I'm done with the initial orginisation of things. Lots more to do I'm sure once I learn the particulars of the wordpress layout.</p>
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<title><![CDATA[Pokerroom Minitables PAH-Layout]]></title>
<link>http://meaboutpoker.wordpress.com/?p=21</link>
<pubDate>Fri, 29 Aug 2008 14:09:25 +0000</pubDate>
<dc:creator>Kai</dc:creator>
<guid>http://meaboutpoker.wordpress.com/?p=21</guid>
<description><![CDATA[Nach ein wenig Gefriemel hab ich mir für die Minitable Ansicht auf Pokerroom ein Pokerace HUD Layou]]></description>
<content:encoded><![CDATA[<p>Nach ein wenig Gefriemel hab ich mir für die Minitable Ansicht auf Pokerroom ein Pokerace HUD Layout zusammengebastelt welches ich euch nicht vorenthalten möchte:</p>
<p><a href="http://rapidshare.com/files/141056043/pokerroom-minitables.zip.html" target="_blank">Download</a></p>
<p>Einziges Problem ist das die Popup-Stats nicht funktionieren, was daran liegt das die Minitables nicht nativ unterstützt werden sondern eigentlich bloß die "normalen" Tische. Ich hab einfach auf dem Layout für die normalen Tische die Stats so zurechtgeschoben das sie auf den MInitables ordentlich angezeigt werden. Das hat natürlich zu Folge das die Punkte auf die man klickem muss um das Popup zu bekommen, nicht an den richtigen Stellen liegen. Damit kann ich aber leben.</p>
<p>Pro Spieler verwende ich die folgenden Statistiken:</p>
<p>VP / PFR / AF / Hands / Went to Showdown / Won at Showdown / Bet Total</p>
<p>Mit dem Satz hab ich ganz gute Erfahrungen gemacht. Das einzige was ich gelgentlich mal in den Popups nachgucke ist: Fold to x Bet oder Fold to x raise.</p>
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<title><![CDATA[Webdesign | Portal | Videos | Educación]]></title>
<link>http://lsfdesign.wordpress.com/?p=393</link>
<pubDate>Fri, 29 Aug 2008 10:20:01 +0000</pubDate>
<dc:creator>lsfdesign</dc:creator>
<guid>http://lsfdesign.wordpress.com/?p=393</guid>
<description><![CDATA[Mostra do layout que fiz para o portal de videos da &#8220;Universidad Nacional de Educación a Dist]]></description>
<content:encoded><![CDATA[<p>Mostra do layout que fiz para o portal de videos da "Universidad Nacional de Educación a Distancia" - <a href="http://www.uned.es/portal/" target="_blank">UNED</a>, via <a href="http://www.meddia.net/" target="_self">Meddia Cultura i Comunicació</a>.</p>
<p>O layout nao foi aprovado :( porém dele foram extraídos elementos para a composiçao de um novo, com menos "design". Em breve farei o post do case completo ;)</p>
<p><img class="alignnone" src="http://farm4.static.flickr.com/3031/2808429322_bc096dc522_o.jpg" alt="" width="515" height="700" /></p>
<p>&#124; Podem ver o layout completo <a href="http://lsfdesign.wordpress.com/files/2008/08/layout_completo.jpg">aqui</a> ou veja os detalhes fazendo clique em "mais"<br />
<span style="color:#808080;">&#124; Pueden ver o layout completo <a href="http://lsfdesign.wordpress.com/files/2008/08/layout_completo.jpg">aqui</a> o ver los detalles en "mais"</span></p>
<p><!--more--></p>
<p>&#124; Detalhes1 - Details1<br />
<img class="alignnone" src="http://farm4.static.flickr.com/3064/2807580243_b410aa7b76_o.jpg" alt="" width="515" height="1000" /></p>
<p>&#124; Detalhes2 - Details2<br />
<img class="alignnone" src="http://farm4.static.flickr.com/3129/2808429688_de54deec28_o.jpg" alt="" width="515" height="1000" /></p>
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<title><![CDATA[Neuer Header.]]></title>
<link>http://keinleben.wordpress.com/?p=214</link>
<pubDate>Thu, 28 Aug 2008 23:40:07 +0000</pubDate>
<dc:creator>keinleben</dc:creator>
<guid>http://keinleben.wordpress.com/?p=214</guid>
<description><![CDATA[Meinungen dazu? Passt?
]]></description>
<content:encoded><![CDATA[<p><em>Meinungen dazu? Passt?</em></p>
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<title><![CDATA[Ogilvy on Advertising: Layout and Writing Tips]]></title>
<link>http://printplace.wordpress.com/?p=97</link>
<pubDate>Thu, 28 Aug 2008 22:10:12 +0000</pubDate>
<dc:creator>Kris</dc:creator>
<guid>http://printplace.wordpress.com/?p=97</guid>
<description><![CDATA[David Ogilvy is someone to be admired. He is considered to be one of the greatest advertising minds ]]></description>
<content:encoded><![CDATA[<p><a href="http://en.wikipedia.org/wiki/David_Ogilvy">David Ogilvy</a> is someone to be admired. He is considered to be one of the greatest advertising minds ever. Some might say he shouldn’t be so admired for dropping out of college (what kind of image does that send to the kids?), but others say he should be admired for being able to start one of the world’s largest advertising agencies with no college education.</p>
<p>Well, no matter what you think of Ogilvy, you have to admit that he greatly influenced how advertising professionals advertise today.</p>
<p>Ogilvy’s book “<a href="http://www.amazon.com/Ogilvy-Advertising-David/dp/039472903X">Ogilvy on Advertising</a>” is one of the advertising greats. Here are a few highlights from the book that pertain specifically to layout and writing, which every advertiser or marketer has to deal with for any type of print material.</p>
<p><strong>Layout principles</strong><br />
Ogilvy was all about research. Before starting his advertising agency, <a href="http://www.ogilvy.com/">Ogilvy and Mather</a>, he worked for Gallup, conducting polls. This research background spilled over into advertising, which hadn’t seen much research before Ogilvy.</p>
<p>1. <em>Graphics first.</em> Ogilvy found (through research) that when it comes to print ads, readers look at a graphic first, then the headline, then the caption and finally, the copy.</p>
<p>2. <em>Headline second.</em> If you don’t have a graphic, then the headline moves in to first place. Ogilvy found that five times as many people read headlines as they do body copy. Therefore, include the name of your product in your headline.</p>
<p>3. <em>Serif fonts are easier to read than sans serif fonts.</em> This is one of the first things I was taught in my college Journalism design classes. Ogilvy also believed that words containing all capital letters were hard to READ. Eyes read all capital letters one letter at a time. It’s best to use both upper- and lowercase letters.</p>
<p>4. <em>Use drop-initials.</em> Drop-initials, or drop caps, “increase readership by an average of 13 percent” according to Ogilvy. I always thought it was a style thing, but I guess I should have known there would be a method to design madness that I didn’t know about!</p>
<p><strong>Writing principles</strong><br />
1. <em>“Specifics work better than generalities.”</em>  Whether it’s advertising copy, a television commercial script or an article in a newspaper, specifics always garner more interest than vague references.</p>
<p>2. <em>“Long copy sells more than short.”</em> Of course, you don’t want to make your copy too long or people will lose interest. However, by using subheads, you can keep readers’ interest in longer copy.</p>
<p>3. <em>“Do not address your readers as though they were gathered together in a stadium.”</em> This is a great one, because when marketers or advertisers sit down to write, they usually have the target audience in their minds. What they should have in their minds instead is one target consumer. Write like you are writing to one person only and use “you” a lot to build a relationship with each consumer. Your copy will be more personal and therefore, better.</p>
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<title><![CDATA[Temas Wordpress]]></title>
<link>http://ulcera.wordpress.com/?p=21</link>
<pubDate>Thu, 28 Aug 2008 21:04:29 +0000</pubDate>
<dc:creator>tosco</dc:creator>
<guid>http://ulcera.wordpress.com/?p=21</guid>
<description><![CDATA[Porque estes temas do wordpress ou são feios, ou não tem o que queremos ?
Bem que poderia haver um]]></description>
<content:encoded><![CDATA[<p>Porque estes temas do wordpress ou são feios, ou não tem o que queremos ?</p>
<p>Bem que poderia haver um pouco mais de customização nos temas...</p>
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<title><![CDATA[Work in Progress]]></title>
<link>http://jannedoe.wordpress.com/?p=162</link>
<pubDate>Thu, 28 Aug 2008 15:38:22 +0000</pubDate>
<dc:creator>jannedoe</dc:creator>
<guid>http://jannedoe.wordpress.com/?p=162</guid>
<description><![CDATA[I finally have my header completed. Yesterday, I wanted a Halloween layout, but I got to thinking]]></description>
<content:encoded><![CDATA[<p>I finally have my header completed. Yesterday, I wanted a Halloween layout, but I got to thinking... since I'm supposed to start working on my story soon and have it done in 1001 days, I need all the inspiration I can get. I used one of the DeviantArt pictures I found to inspire me as my header with some random quote I made up off the top of my head.</p>
<p style="text-align:center;">"...and thus Jadiera Alatarial Steele was betrayed."</p>
<p style="text-align:left;">The death of Jade is a huge deal in the story I'm planning on writing over the course of my 1001 days. She's the key character in the story before it (I know, I'm weird writing the second book of a trilogy first), and because of her death, many lives change and not so much for the better.</p>
<p style="text-align:left;">So yeah, I figure I get something spooky for Halloween along with something motivational. After all, my story begins with Jade's death. Later on as I progress in the story, I'll change my header to more relavent parts. For now, we'll start at the beginning.</p>
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<title><![CDATA[Mist-Robed Gate Spread Sample]]></title>
<link>http://shreyassampat.wordpress.com/?p=21</link>
<pubDate>Thu, 28 Aug 2008 14:57:33 +0000</pubDate>
<dc:creator>shreyas</dc:creator>
<guid>http://shreyassampat.wordpress.com/?p=21</guid>
<description><![CDATA[
]]></description>
<content:encoded><![CDATA[<p><a href="http://shreyassampat.files.wordpress.com/2008/08/mrg-3.jpg"><img src="http://shreyassampat.wordpress.com/files/2008/08/mrg-3.jpg?w=300" alt="" width="300" height="149" class="alignnone size-medium wp-image-22" /></a></p>
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<title><![CDATA[Sunshine on the beach]]></title>
<link>http://bengkelphoto.wordpress.com/?p=46</link>
<pubDate>Thu, 28 Aug 2008 13:16:09 +0000</pubDate>
<dc:creator>bengkelphoto</dc:creator>
<guid>http://bengkelphoto.wordpress.com/?p=46</guid>
<description><![CDATA[
(Photo&#8217;s by: Ijar Karim)
Hmm&#8230;. bagaimana bisa menggambarkan seorang Medina Kamil tengah]]></description>
<content:encoded><![CDATA[<p><img src="http://bengkelphoto.wordpress.com/files/2008/08/28-08-medina-kamil.jpg" alt="Medina Kamil" /><br />
<em>(Photo's by: Ijar Karim)</em></p>
<p>Hmm.... bagaimana bisa menggambarkan seorang <a href="http://profiles.friendster.com/29583576">Medina Kamil</a> tengah berada di dipantai? Padahal model cantik ini tengah berada di studio. Tak perlu make up yang heboh, cukup memperkuat dibagian mata. Lagipula Medina punya senyuman yang indah. Agar lebih keliatan seperti di pantai warna kuning sengaja dicorengkan dipipinya seperti sunblock. Seirama dengan background yang juga berwarna kuning. Segelas lemon lime menemani si nona manis ini biar nggak kehausan... :)</p>
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<title><![CDATA[WordPress n00b]]></title>
<link>http://jannedoe.wordpress.com/?p=157</link>
<pubDate>Wed, 27 Aug 2008 16:36:48 +0000</pubDate>
<dc:creator>jannedoe</dc:creator>
<guid>http://jannedoe.wordpress.com/?p=157</guid>
<description><![CDATA[I&#8217;m still figureing this site out. I&#8217;ve got a feeling it&#8217;s going to take me a lot ]]></description>
<content:encoded><![CDATA[<p>I'm still figureing this site out. I've got a feeling it's going to take me a lot longer than I'd thought to create a layout. I want a Halloween themed one because I saw Wal-Mart was putting their goods out yesterday. Never mind Big Lots has had their stuff out since July... Mwah-haha!</p>
<p>We shall see, though. Today, I lack the patience to fool with it, and my goats need tending to. This monsoon we're having thanks to Hurricaine Whomever has upset our balance greatly.</p>
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<title><![CDATA[Layout?]]></title>
<link>http://sashawrites.wordpress.com/?p=80</link>
<pubDate>Wed, 27 Aug 2008 12:37:14 +0000</pubDate>
<dc:creator>Sasha</dc:creator>
<guid>http://sashawrites.wordpress.com/?p=80</guid>
<description><![CDATA[I&#8217;m thinking of maybe revamping this blog a bit. Maybe a new header, a new icon. I don&#8217;t]]></description>
<content:encoded><![CDATA[<p>I'm thinking of maybe revamping this blog a bit. Maybe a new header, a new icon. I don't know. I'm just really bored lately, even my blog's look is boring me. Minka Kelly is still gorgeous though, so we'll see.</p>
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<title><![CDATA[Zufrieden]]></title>
<link>http://5mal5.wordpress.com/2008/08/27/zufrieden/</link>
<pubDate>Wed, 27 Aug 2008 12:30:28 +0000</pubDate>
<dc:creator>5mal5</dc:creator>
<guid>http://5mal5.wordpress.com/2008/08/27/zufrieden/</guid>
<description><![CDATA[Ja, nach meinen anfänglichen Zweifeln zu meinem alten WordPress-Theme und einer anstehenden Layout]]></description>
<content:encoded><![CDATA[<p><img src="http://5mal5.files.wordpress.com/2008/08/altes-layout-1.jpg" alt="altes layout" hspace="2" vspace="2" width="240" height="180" align="right" />Ja, nach meinen <a href="http://5mal5.wordpress.com/2008/08/27/so-ganz-glucklich/">anfänglichen Zweifeln</a> zu meinem alten Wordpress-Theme und einer anstehenden Layoutänderung muss ich sagen, dass ich mit der Veränderung doch zufrieden bin.</p>
<p>Tja, nur vom <strong><span style="color:blue;">blau</span></strong> komme ich einfach nicht weg ;)</p>
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<title><![CDATA[So ganz glücklich...]]></title>
<link>http://5mal5.wordpress.com/2008/08/27/so-ganz-glucklich/</link>
<pubDate>Wed, 27 Aug 2008 10:22:15 +0000</pubDate>
<dc:creator>5mal5</dc:creator>
<guid>http://5mal5.wordpress.com/2008/08/27/so-ganz-glucklich/</guid>
<description><![CDATA[&#8230; bin ich mit dem Layout meines Blogs ja noch nicht.
Vielleicht nehme ich doch mal ein anderes]]></description>
<content:encoded><![CDATA[<p>... bin ich mit dem Layout meines Blogs ja noch nicht.<br />
Vielleicht nehme ich doch mal ein anderes Theme zum ausprobieren.</p>
<p>Naja, mal abwarten..... kommt Zeit, kommt vielleicht auch die Eingebung.</p>
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<title><![CDATA[Layout]]></title>
<link>http://haydar85.wordpress.com/?p=275</link>
<pubDate>Wed, 27 Aug 2008 08:23:17 +0000</pubDate>
<dc:creator>Lukman</dc:creator>
<guid>http://haydar85.wordpress.com/?p=275</guid>
<description><![CDATA[





 
Alamat Link==&gt; http://www.layoutcodez.net/
]]></description>
<content:encoded><![CDATA[<p style="text-align:center;"><a href="http://www.layoutcodez.net/myspacecomments/" target="_blank"><br />
<img src="http://i.layoutcodez.net/in/imgs/comments/congratulations/41.gif" border="0" alt="" /></a></p>
<p style="text-align:center;"><a href="http://www.layoutcodez.net" target="_blank"><br />
<img src="http://i204.photobucket.com/albums/bb64/daikingp/buttons/prod_625_16950.gif" border="0" alt="" /></a>
</p>
<p style="text-align:center;"><!-- HTML,BODY{cursor: url("http://www.layoutcodez.net/cursors/"), url("http://www.layoutcodez.net/cursors/thumbs/guitar.gif"), auto;} --></p>
<p style="text-align:center;"><a href="http://www.layoutcodez.net/cursors/" target="_blank"> </a></p>
<p style="text-align:center;">Alamat Link==&#62; <a href="http://www.layoutcodez.net">http://www.layoutcodez.net/</a></p>
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<title><![CDATA[No to zaczynam przygodę z grafiką dla stron...]]></title>
<link>http://kornikkk.wordpress.com/?p=54</link>
<pubDate>Tue, 26 Aug 2008 18:57:58 +0000</pubDate>
<dc:creator>kornikkk</dc:creator>
<guid>http://kornikkk.wordpress.com/?p=54</guid>
<description><![CDATA[No&#8230; Można powiedzieć, że to mój pierwszy projekt (wcześniej były tylko jakiś dziwactwa,]]></description>
<content:encoded><![CDATA[<p>No... Można powiedzieć, że to mój pierwszy projekt (wcześniej były tylko jakiś dziwactwa, które nie wiadomo czemu miały służyć). Oceńcie sami. Proszę o komentarze.</p>
[caption id="" align="alignnone" width="150" caption="Miniaturka"]<a href="http://images36.fotosik.pl/5/b7134bd21100a8a2.png"><img src="http://images36.fotosik.pl/5/b7134bd21100a8a2m.png" alt="Miniaturka" width="150" height="135" /></a>[/caption]
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<title><![CDATA[Implementation of Ceramic Tiles ]]></title>
<link>http://upasnajindal08.wordpress.com/?p=147</link>
<pubDate>Tue, 26 Aug 2008 10:34:20 +0000</pubDate>
<dc:creator>upasnajindal08</dc:creator>
<guid>http://upasnajindal08.wordpress.com/?p=147</guid>
<description><![CDATA[While making selection of ceramic tiles, you need to opt for right tile, color and its’ texture. O]]></description>
<content:encoded><![CDATA[<p>While making selection of <a href="http://www.gharexpert.com/home/search_new.aspx?find=ceramic%20tile" target="_blank">ceramic tiles</a>, you need to opt for right tile, <a href="http://www.gharexpert.com/tag/color/color.aspx" target="_blank">color</a> and its’ texture. Often you will have a pattern for the layout of tiles. Sometimes you can find accent pieces to fit within design as well. Now you’ll need to implement the project and decide whether you will do it yourself or hire someone to do it. You can do the project well if you know about adhesives, tools, <a href="http://www.gharexpert.com/category/1328/Layout-House-Plans-0.aspx?Estimator=" target="_blank">layout</a> of floor, and how to install tiles. A <a href="http://www.gharexpert.com/category/2/Flooring-0.aspx?Estimator=" target="_blank">floor</a> that is not laid correctly will crack or buckle after sometime.</p>
<p><a href="http://www.gharexpert.com/articles/Flooring-1497/Designing-Floors-with-Ceramic-Tiles_0.aspx?PL=2&#38;ArticleID=1497&#38;CatID=2&#38;Count=-1&#38;Tot_Rec=16&#38;Page_Id=&#38;Estimator=" target="_blank"><img class="alignnone" src="http://www.gharexpert.com/mid/1213200740111.JPG" alt="" width="500" height="333" /></a></p>
<p>There are many choices of the patterns you can go for. You can go with a theme, that is, apples or roosters for the <a href="http://www.gharexpert.com/category/1449/Kitchen-0.aspx?PL=2&#38;Estimator=&#38;CatID=1449&#38;Category=Kitchen&#38;Page_Id=2" target="_blank">kitchen</a>. You can choose tiles that are shells or fish for your <a href="http://www.gharexpert.com/category/1441/Bath-Room-0.aspx?Estimator=" target="_blank">bathroom</a>. Go for different patterns and geometrical designs if you are looking for tiling choices for floors in <a href="http://www.gharexpert.com/category/1463/Living-Room-0.aspx?Estimator=" target="_blank">living room</a> or <a href="http://www.gharexpert.com/category/1462/Dining-Room-0.aspx?Estimator=" target="_blank">dining room</a>. You can simply choose a <a href="http://www.gharexpert.com/tag/color/color.aspx" target="_blank">color</a> that you love as well. Let’s find out more tips on implementation of the floors.</p>
<p><a href="http://www.gharexpert.com/articles/Flooring-1497/Designing-Floors-with-Ceramic-Tiles_0.aspx?PL=2&#38;ArticleID=1497&#38;CatID=2&#38;Count=-1&#38;Tot_Rec=16&#38;Page_Id=&#38;Estimator=" target="_blank">View More&#62;&#62;</a></p>
<p>Visit us:</p>
<p><a href="http://www.gharexpert.com/home/home.aspx" target="_blank">www.Gharexpert.com</a></p>
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<title><![CDATA[Kim Rugg]]></title>
<link>http://mmarcc.wordpress.com/?p=9</link>
<pubDate>Mon, 25 Aug 2008 20:09:36 +0000</pubDate>
<dc:creator>mmarcc</dc:creator>
<guid>http://mmarcc.wordpress.com/?p=9</guid>
<description><![CDATA[Kim Rugg made these (rehashes? reinterpretations?) of newspaper pages, which must have taken pretty ]]></description>
<content:encoded><![CDATA[<p>Kim Rugg made these (rehashes? reinterpretations?) of newspaper pages, which must have taken pretty much forever. I don't know if the alphabetisation of all the text is meant to represent anything profound, maybe that there's only 26 letters but they can be arranged into the most depressing news stories that fill up all newspapers. In fact, I just decided to read the press release for the exhibition: 'What really interests me is how when I remove the message-  the news- I am left with the messenger'. By deconstructing the stories, you get a feel for the mood of the paper and its layout.</p>
[caption id="" align="alignnone" width="309" caption="Click it?"]<a href="http://www.ppowgallery.com/exhibitions/2008ST&#38;KR/KRindex.html"><img src="http://www.ppowgallery.com/exhibitions/2008ST&#38;KR/Images/What%20The%20Duke%20Did%20Next.jpg" alt="" width="309" height="509" /></a>[/caption]
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<title><![CDATA[Poll Page and Polly-O]]></title>
<link>http://dreamerboy.wordpress.com/?p=266</link>
<pubDate>Mon, 25 Aug 2008 20:02:35 +0000</pubDate>
<dc:creator>Robert T.</dc:creator>
<guid>http://dreamerboy.wordpress.com/?p=266</guid>
<description><![CDATA[Mmm. Remember those Polly-O Cheese sticks that everyone always brought in elementary school whenever]]></description>
<content:encoded><![CDATA[<p>Mmm. Remember those Polly-O Cheese sticks that everyone always brought in elementary school whenever they had cold lunch (a.k.a. home lunch)? I never brought lunch from home but whenever my friends had those cheese sticks, I would always get a strip of it. I loved those. Well anyways, the other day my mom bought some Polly-O cheese twist sticks! It reminded me of those times. So anyway I'm eating one right now. It's a twist of cheddar and mozzarella and its all twistyy! Dontcha just love it how when you pull off a string of cheese, it always goes around the cheese stick a few times instead of straight down? haha I love it.</p>
<p>Anyways, now that I've confirmed my love of Polly-O cheese sticks..lol..I can tell you about new blog page. It's aptly named 'Polls'. Now you can just go over to that page and vote on all the polls that are there instead of having to look through my old posts for the polls. So-</p>
<p>Oh woops, I just realized that this layout doesn't have the usual links at the top for other blog pages. *sigh* I guess I'll just make the page anyway and then when I change layouts, you'll be able to see it.</p>
<p>Hmm, should I make a new banner for back to school? Or is this one good to use for a while?</p>
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